Many website projects simply evolve over time and in doing so start to lose structure and impact. So if your site is reaching that stage or you are starting a brand new site below are a few things to consider at the outset which will hopefully help steer you through the process.
Many sites will require a combination of these features, but having identified the key features then it is possible to start to close in on the type of solution which is most likely to meet your requirements.
Good questions to ask yourself at the outset of the website project are:
Website users can fall into many groups and it is important to be clear who the users will be as this will start to drive the style, presentation and content of the site.
Can the target website user group be clearly identified e.g.:
If there is a clear view of the demographics of the users of the website then what is the preferred access rote to the internet for those users:
Many sites are designed to convey a clear and distinct message or series of messages to the website users. It is important to clearly identify these in the initial stages of the project as this will shape the content.
How do you expect users to find your website:
Completing this step before you start to generate content for your website allows you to ensure that key search terms are built into your content from the outset.
What information do you want to provide to users?
Having been through the stages above, can you be clear about the style and tone of the site. Can you describe the flavour you wish to give to the sites various users. This will start to define the style of writing and images used. If your site is aimed at more than one target audience, you may wish to employ different styles for different parts of the site.
Users of websites may have difficult reading or navigating around the site content. So it is worthwhile considering:
The size of the website should now start to become apparent, so consideration needs to be given to:
It is important to think about the budget for the project at the outset. Good planning and specification of the project will keep over runs to a minimum and sites designed ‘on the hoof’ tend to be the most expensive!
Costs can sometimes be reduced by creating your own in a form which can be easily added to the site and being clear about library structures for documents, images etc.
Large website projects can take a long time to upload the content once the site structure is created, so it may be worthwhile considering a large project in a series of phases. Particularly if you have specific deadlines for the availability of certain parts of the site.
Agreeing how you will monitor progress and ensure that the website design, structure and content are meeting your requirements is important. If possible a development server which is accessible by you, designers, programmers, content loader etc. is a good way of ensuring that if the project is beginning to deviate from the agreed plan it is identified as soon as possible.
cleartarn has been involved in website specification and production for many years and we are able to bring that expertise to bear on each project to ensure that your website does achieve what you intend.
Our content management systems (CMS) allow the website data and background functionality to be separated from the site's look and feel, allowing you to add and modify content in full knowledge that future changes to the style and design can be done without losing the content created.
Our eCommerce solutions range from dozens to thousands of products with a range of payment and deliver options and features such as stock control and customisable delivery options. We can also create EBay shop sites to give even greater exposure for your products.
All of our solutions are built around the need to provide the information search engines need to properly list and rank your site. So whether it is a CMS website or eCommerce platform we build in the tools to ensure your data and pages are presented to search engines in the most effective way.
Our database driven CMS system has a range of standard applications and a variety of standard features providing a flexible easy to use system. Modules can be customised where required, or new 'bolt on' applications rapidly created to suit your business needs.
Designed to cater for the latest real time data feed specifications that allow immediate publishing on property portals, combined with Responsive Designs that allow sites to be viewed on PCs, tablets and mobiles, the cleartarn property website system has a host of innovative features. We believe that this is the most comprehensive property system on the market today.Read More Demonstration Site
Websites can range from simple brochure designs to sites which brand and identify the service that your organisation delivers.
cleartarn can help to bring your website to life and work with you to ensure that it meets your customers' needs and your expectations.
We can develop sites from template based systems or work with one of a selected few creative designers who can deliver stunning custom website designs.Website Design Help
Many manufacturing companies require significant amounts of technical content to be available through the website. The cleartarn Content Management System (CMS) makes it easy to create unlimited pages which can contain text, images, videos and downloads.
Pages can also be set to require user login or staff login to permit different information to be available for different website user groups.
Database driven CMS websites allow the separation of the look and feel of the site from the content. This means when you need to update the design it can done without having to re-create the entire content.Technical Content Custom Solutions
cleartarn's systems are designed to provide data in the best form possible for the search engines.
As new content is added search engine data can be both entered and created automatically by the system.
Search engine optimisation (SEO) is not just about the creation of website 'Metadata', but it is about creating an integrated social media and communications methodology and building links throughout the website itself and to other external sources.
This can be time consuming work, but our systems and our approach simplify the process and ensure that it is cost effective for your business.Search Engine Optimisation Understanding CMS
cleartarn has developed a number of eCommerce websites and can advise on payment methods, integrated stock control, shipping methods etc.
As with our CMS websites we utilise internet hosting which can grow with your business and provides highly reliable, fast sites and needless to say search engine optimisation is built in to every system.
So whether you have an existing eCommerce site which needs overhauling or are starting out with a new business idea, cleartarn can help you translate your plan into a highly professional, cost effective eCommerce solution.More about eCommerce
"Our aim is to provide the best value website creation, search engine optimisation and customer service available". cleartarn
With a wide range of expertise developing IT solutions in a variety of businesses cleartarn has first hand experience of the impact that properly designed and implemented systems can bring to businesses. Our aim is to make your IT investment pay by generating more business.
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